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RESEARCH

Market & Business Research

OUR INNOVATIVE STATE-OF-THE-ART MARKET RESEARCH SERVICES

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+10,000 data sources

Our market research capabilities deliver the consumer and industry insights to support strategic decision making and unlock growth potential. We use time-tested methodologies and innovative techniques to deeply understand your customers, markets, and competition.

We customise each engagement to address your specific business objectives, leveraging both primary and secondary research approaches while collecting either qualitative or quantitative data.

Industry Research

  • Landscape research

  • Trend research &evaluation

  • Disruptor identification

  • Risk research & monitoring

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Market Research

  • Demand forecasting

  • Pricing research & modeling

  • Buyer behaviour research

  • Channel research & evaluation

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Customer Research

  • Needs assessment

  • Journey mapping

  • Preference evaluation

  • Positioning validation

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Competitor Research

  • Offering assessments

  • Strategy research

  • Growth benchmarking

  • SWOT research & profiling

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Regional Research

  • Country research & profiling

  • PESTLE analysis

  • Tax & legal research

  • Cultural research & differences

Our Methodologies

WE UTILISE PROVEN SCIENCE-BASED RESEARCH METHODOLOGIES

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Quantitative research - Surveys, polls, data modeling, etc.

Qualitative research - Focus groups, interviews, ethnographic research, etc.

Competitive research - Benchmarking, battlecards, secret shopper, etc

Secondary research - Data synthesis, literature reviews, meta analysis, etc.

Primary research - Custom surveys, mystery shopping, 1-on-1 interviews, etc.

Hybrid research - Mixed use of methodologies, personalised approach.

Why QUAS?

Deep experience collecting qualitative and quantitative data worldwide


Proprietary panels and established recruiting guidelines that ensure quality respondents


Leveraging latest techniques like mobile ethnography that uncover hidden consumer insights


Insights from both primary and secondary research synthesised into cohesive narratives

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FEATURED ON:

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Bloomberg
forbes
Business Insider
Entrepreneur
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